--- title: "ProMat 2015: Show When You Go" description: Trade shows like ProMat offer exhibitors awesome opportunities. That's why we compiled a list of 5 reasons you need to show when you go to your next expo. image: https://blog.unex.com/hubfs/Imported_Blog_Media/UNEX-PROMAT-1000-1.jpg --- [Skip to content](https://blog.unex.com/show-when-you-go#main-content) [![UNEX-logo-1](https://blog.unex.com/hs-fs/hubfs/UNEX-logo-1.png?width=170&height=53&name=UNEX-logo-1.png "UNEX-logo-1")](https://www.unex.com/) - [Applications](https://www.unex.com/applications) - Storage - [Warehouse Storage](https://www.unex.com/applications/storage/warehouse-storage) - [Storage for 3PLs](https://www.unex.com/applications/storage/storage-3pls) - [Retail Storage Solutions](https://www.unex.com/applications/storage/retail-storage) - [Lineside Storage](https://www.unex.com/applications/packing-assembly/lineside-storage) - [Beverage Storage](https://www.unex.com/applications/storage/beverage-storage) - [Keg Storage](https://www.unex.com/applications/storage/keg-storage) - Picking - [Order Picking](https://www.unex.com/applications/picking/order-picking) - 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[Product Brochures](https://www.unex.com/resources/product-brochures) - [Installation Guides](https://www.unex.com/resources/installation-guides) - [Case Studies](https://www.unex.com/resources/case-studies) - [FAQs](https://go.unex.com/faq) [Contact Us](https://www.unex.com/contact) [Build a Solution](https://www.unex.com/configurator) - [Applications](https://www.unex.com/applications) - Storage - [Warehouse Storage](https://www.unex.com/applications/storage/warehouse-storage) - [Storage for 3PLs](https://www.unex.com/applications/storage/storage-3pls) - [Retail Storage Solutions](https://www.unex.com/applications/storage/retail-storage) - [Lineside Storage](https://www.unex.com/applications/packing-assembly/lineside-storage) - [Beverage Storage](https://www.unex.com/applications/storage/beverage-storage) - [Keg Storage](https://www.unex.com/applications/storage/keg-storage) - Picking - [Order Picking](https://www.unex.com/applications/picking/order-picking) - [Case Picking](https://www.unex.com/applications/picking/case-picking) - [Each Picking](https://www.unex.com/applications/picking/each-picking) - [Picking Carts](https://www.unex.com/applications/picking/picking-carts) - [Pick Module](https://www.unex.com/applications/picking/pick-module) - Packing & Assembly - [Industrial Carts](https://www.unex.com/applications/packing-assembly/industrial-carts) - [Packing Stations](https://www.unex.com/applications/packing-assembly/packing-station) - [Industrial Workstations](https://www.unex.com/applications/packing-assembly/industrial-workstations) - [Manufacturing Supermarkets](https://www.unex.com/applications/packing-assembly/manufacturing-supermarkets) - [Solutions](https://www.unex.com/solutions) - [Carton Flow](https://www.unex.com/solutions/carton-flow) - [SpanTrack Lane](https://www.unex.com/solutions/carton-flow/spantrack-lane) - [SpanTrack Wheel Bed](https://www.unex.com/solutions/carton-flow/spantrack-wheel-bed) - [SpanTrack Keg Flow](https://www.unex.com/solutions/carton-flow/spantrack-keg-flow) - [Shelf Track](https://www.unex.com/solutions/carton-flow/shelf-track) - [Flow Racks](https://www.unex.com/solutions/flow-racks) - [FlowCell](https://www.unex.com/solutions/flow-racks/flowcell) - [Roller Rack](https://www.unex.com/solutions/flow-racks/roller-rack) - [High-Density Storage](https://www.unex.com/solutions/high-density-storage) - [SpeedCell](https://www.unex.com/solutions/high-density-storage/speedcell) - [SpeedCartt](https://www.unex.com/solutions/high-density-storage/speedcartt) - [Pick Shelves](https://www.unex.com/solutions/high-density-storage/pick-shelves) - [Conveyors](https://www.unex.com/solutions/conveyors) - [Gravity Conveyor](https://www.unex.com/solutions/conveyors/gravity-conveyors) - [Pallet Track](https://www.unex.com/solutions/conveyors/pallet-track) - [About](https://www.unex.com/about) - [Resources](https://www.unex.com/resources) - [Blog](https://blog.unex.com) - [Press Releases](https://blog.unex.com/press-releases) - [Guides](https://www.unex.com/resources/guides) - [Product Brochures](https://www.unex.com/resources/product-brochures) - [Installation Guides](https://www.unex.com/resources/installation-guides) - [Case Studies](https://www.unex.com/resources/case-studies) - [FAQs](https://go.unex.com/faq) [Contact Us](https://www.unex.com/contact) [Build a Solution](https://www.unex.com/configurator) # ProMat 2015: Show When You Go ## ProMat 2015 may be the biggest trade show of the year, but the upcoming show in Chicago is just one of many expos dotting the UNEX Manufacturing marketing calendar.   Trade shows have always been an integral part of UNEX's marketing strategy, and continue to be some of our most successful events, despite the changing marketing landscape. So why do we do it? It's important to know and understand the benefits of exhibiting at trade shows like ProMat. That's why we've compiled this list of five reasons why you should show when you go. ## 5 Reasons to Attend ProMat 2015  ### 1. Meet the right people. It can be quite difficult to reach the big decision makers at the companies and industries your traditional marketing efforts target. However, 20 to 37% of attendees at your average expo have positions in top management at their companies. Being an exhibitor at a trade show allows you to get your product, company, and face in front of the people who call the shots. ### 2. New products, new opportunities. Of your average exposition audience, more than half of attendees say they attend trade shows to learn about new products, ideas, and services in their industry. If you have expanded your product line, made improvements on a popular product, or have an exciting new application for an existing product, there is a large swath of trade show attendees that would like to see and experience it. ### 3. Close without the costs. About 54% of leads obtained at a trade show are closed without an additional in-person visit. However, if first contact is made at a prospect's place of business, it takes an average of 4.3 visits to close the same sale, racking up travel expenses as well as eating up valuable time. Exhibiting at a trade show allows you and your company to close without the additional costs. ### 4. Did I mention costs? The cost of a face-to-face meeting with a prospect at their location, on average, is $259. The cost of the same meeting with the same prospect at a trade show, on average, is $142. If you are deciding whether or not to exhibit by calculating your cost per lead, then showing at an expo is a no-brainer. ### 5. Build long-lasting relationships. What's better than a new customer? A new customer that comes back, time and time again. On average, a company's sales numbers are influenced by the contacts made at a trade show or expo for two years following the show. Many long-term customer relationships begin after visiting an exhibit at a trade show. With ProMat just around the corner, we are very excited about what the show may hold for us, and we hope this short primer convinces you to join us as exhibitors at future shows. If you're attending ProMat and you'd like to see what new opportunities UNEX can provide, visit us at booth 1238 or [schedule a one-on-one consultation with a Pickologist](https://www.unex.com/contact/). We'll see you in Chicago! --- #### Related articles - [3 Things to Do at ProMat](https://blog.unex.com/3-things-at-promat) (unex.com) - [Ask a Pickologist: Roller Rack](https://blog.unex.com/pickologist-roller-rack-2) (unex.com) [![UNEX-logo](https://blog.unex.com/hs-fs/hubfs/UNEX-logo.png?width=154&height=48&name=UNEX-logo.png "UNEX-logo")](https://blog.unex.com/) - - [Applications](https://www.unex.com/applications) - [Storage](https://blog.unex.com/applications#storage) - [Order Picking](https://blog.unex.com/applications#picking) - [Packing & Assembly](https://blog.unex.com/applications#packing) - [Solutions](https://www.unex.com/solutions) - [Carton Flow](https://www.unex.com/solutions/carton-flow) - [Flow Racks](https://www.unex.com/solutions/flow-racks) - [High-Density Storage](https://www.unex.com/solutions/high-density-storage) - [Conveyors](https://www.unex.com/solutions/conveyors) - - Industries - [Manufacturing](https://www.unex.com/industries/manufacturing) - [Order Fulfillment & Warehousing](https://www.unex.com/industries/order-fulfillment-warehousing) - [Retail](https://www.unex.com/industries/retail) - [Logistics](https://www.unex.com/industries/logistics) - [About](https://www.unex.com/about) - [Find a Distributor](https://go.unex.com/find-material-handling-distributor) - [Distributor Portal](https://go.unex.com/distributors) - [Careers](https://go.unex.com/careers) - - [Build a Solution](https://www.unex.com/configurator) - [Contact Us](https://www.unex.com/contact) - [Resources](https://www.unex.com/resources) [800-334-8639](tel:8003348639) 691 New Hampshire Ave Lakewood, NJ 08701 [Privacy Policy](https://www.unex.com/legal/privacy-policy)|[Terms of Service](https://www.unex.com/legal/terms-service) [Sitemap](https://www.unex.com/sitemap)|[Warranty](https://www.unex.com/legal/warranty) © UNEX Manufacturing. 2026 All Rights Reserved. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "UNEX", "url" : "https://blog.unex.com/author/unex" }, "dateModified" : "2023-07-11T18:36:17.530Z", "datePublished" : "2015-03-19T15:18:34.000Z", "headline" : "ProMat 2015: Show When You Go", "image" : [ "https://blog.unex.com/hubfs/Imported_Blog_Media/UNEX-PROMAT-1000-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.unex.com/show-when-you-go", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.unex.com/hubfs/unex_logo_061013_RGB_Medium-1.jpg" }, "name" : "UNEX Manufacturing Inc" } } ```